Cultural strategist, writer, director, producer, philanthropist, & real estate developer, Anasa Troutman is a leader and a visionary focusing on the future of culture.

Working at the intersection of culture and the economy, Anasa is founder and leader of The Big We, Big We Foundation, Big We Capital, and Historic Clayborn Temple, home of the 1968 Sanitation Workers’ Strike in historically South, Black Memphis. Leaning into the future of social impact, her cultural wellness framework and culture shift methodology come together to cultivate safety, abundance joy for all through storytelling, public engagement, and strategic investment

A writer and producer by trade, Anasa has spend her life telling stories and finding ways for those stories to shape the way we see, experience, and interact with ourselves and eachogther. Starting in the music industry as Founder/CEO of EarthSeed Music, Creative Director/Producer for India.Arie and President of Arie’s SoulBird, Anasa has expanded her creative accomplishments to include writing and producing theater, film, tv, books, and podcasts.

Through Culture Shift strategy model Anasa has taught thousands of artists, organizers, and leaders the power and practice of culture and narrative based social impact strategies. Anasa’s unique brilliance and beautiful heart has given her access to some of the country’s most important cultural, political & social justice spaces, providing strategic and creative support to leaders including; the Kellogg Foundation, The Highlander Center, The National Black Arts Festival, Kat Taylor, and Sony Music, and has been invited twice to the White House by the Obama administration to advise on cultural policy.

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